Made by Alphabet developed the branding and spatial design for this unique japanese teahouse recently opened in the heart of Manchester City Centre. A very traditional teahouse with a clean, sophisticated and contemporary approach that works perfectly fro the Westernised market. The agency worked alongside with the teahouse founder born in Hong Kong, Mei Lee on creating this really amazing contemporary brand hardly rooted in Japanese Heritage.

Japanese precision

With the tatami concept base and the grid capabilities used throughout the brand, the menus were made by different sized blocks that play really nice creating a modern interpretation of the traditional Japanese culture. The menu contains two different columns for better housing English & Japanese translations keeping consistency all the time.